SSP is set to package its insurer offering with a new single user experience platform (UXP), following a deal with financial services software provider Temenos.
Using the Temenos’ UXP, edgeConnect, insurers will be able to swiftly rebrand SSP’s Select and Pure Insurance products to each of their distribution channels.
The edgeConnect platform will allow insurers to present a consistent brand and interface across mobile, tablet, desktop and even telesales contexts without forcing insurers to invest in a custom solution for each device.
The news follows successful trials and the product is expected to form a central part of SSP’s insurance offering for the next five years.
Kevin Gaut, Chief Technology Officer at SSP said:
“Consumers increasingly expect their insurers to maintain a presence across multiple devices as standard.
“Going forward, insurers need their products to work across all their channels straight out of the box and today we are making that even easier.
“Whether it’s providing consistency between what salespeople and consumers see or tackling completely new channels, we’re empowering our customers to apply our products to new contexts.”
Dharmesh Mistry, Product Director UXP at Temenos, said:
“We are delighted to be working with SSP and to be helping its insurer clients satisfy the needs of their customers with our edgeConnect UXP.
“Insurers realise they need to provide a seamless and consistent experience across the multiple channels customers now use for buying insurance products and be agile and quick in responding to new market opportunities and customer demands.
Together with SSP, we will not only help insurers to operate successfully in this demanding and rapidly changing environment, but we will also allow them to differentiate what they offer and set themselves apart from the competition whilst providing them with a future-proof platform that will embrace new channels and devices as they continue to emerge in this digital era.”